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Your list perk is on: every bouquet arrives with 20% more stems.
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Kellie trained in fashion design at RMIT University and spent a decade with brands including Witchery, Decjuba, Wonderbra and Zoo York before studying at FlowerSchool New York under Shane Connolly, the floral designer behind the wedding of Prince William and Catherine. That pedigree shapes everything we make: colour, form and proportion first, finished and wrapped by hand.
Ten years in, you'll see our influence across the industry. Kellie brought colour blocking from fashion into Australian flower delivery in our first year and published the guide to it in 2016. The look has been widely imitated since. We take that as a compliment: the original is still designed here.
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We design with heart, choosing every stem to help you express love, comfort, gratitude, or joy in a way words can’t.
Handcrafted Quality
Same-Day Delivery
Guaranteed Fresh
Personalized Gifting
From celebration to solace, our gift range offers elevated expressions of feeling.
Mark milestones and personal wins with vibrant, bold arrangements that radiate confidence.
Romantic, considered arrangements that mark another year together — thoughtful as the day you met.
Bright, joyful bouquets designed to make their day feel every bit as special as they are.
Elegant and sincere, these flowers express appreciation with grace and emotional richness.
Uplifting tones and bright textures send encouragement and care, even from afar.
Send gentle support with thoughtful arrangements that honour and comfort.
Statement florals for weddings, launches and gatherings — designed to set the tone for the whole room.
Roses and rich, romantic blooms that say what words can't — for the one who has your heart.
Festive wreaths and seasonal arrangements that fill the home with warmth and celebration.
8 min read
A florist's season-by-season guide to the fiddle leaf fig: how watering, feeding, light, pruning and leaf care change between its...
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8 min read
We mapped a year of Australian flower orders across Sydney, Melbourne and Brisbane. The three cities spend the same. They...
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4 min read
Kellie on leaving fashion's copy machine, four quiet years, being back at the bench, and the free monthly studio workshops...
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8 min read
The indoor plants worth your windowsill in 2026, chosen and kept alive by Australian florists, from the hardest-to-kill to the...
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4 min read
Reflexed roses ask a florist to undo a flower by hand, one petal at a time. This winter they arrive...
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9 min read
A gentle guide to gifts for new mums in Australia that centre the mother, not only the baby: timing, flowers,...
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9 min read
How to send corporate flowers that read as considered: the right occasion, tone, colour and card, from a florist who...
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9 min read
A considerate guide for anyone supporting someone in hospital: check ward rules and the patient's needs first, then when flowers...
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8 min read
A considered guide to popular Australian native flowers and what they tend to evoke, with practical advice on choosing and...
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8 min read
A warm, practical guide for anyone sending condolences: how to choose sympathy flowers, when to send them, what colours communicate,...
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10 min read
A design-led guide to planning winter wedding flowers in Australia: mood, colour and texture, with practical notes for Melbourne, Sydney...
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9 min read
A design-led florist's guide to summer wedding flowers in Australia: heat-resilient design, seasonal directions, colour for bright light, and the...
READ MORENo back-and-forth or telephone tag. Just add to cart and we'll take care of the rest.
Turn stems into centrepieces with our Flower Club. A weekly delivery of the freshest market blooms and 5-minute video teaching you how to arrange them.
As a member you will receive:
A generous bundle of seasonal flowers
A styling tutorial from our lead florist, showing you how to arrange and elevate this week's blooms
Our customer support is available Monday to Saturday: 8am to 3pm AEST
Average Response Time: 30 Mins
Every order arrives on time, as pictured, and stays fresh for seven days. If we miss on any of the three, we make it right.
Yes. We photograph every arrangement in the studio and send you the photo of your actual flowers before delivery.
Yes. Order before 1pm and we deliver the same day across Melbourne, Sydney and Brisbane.
Order before 1pm and we can deliver your order same day across Melbourne, Sydney and Brisbane.
We deliver Monday to Saturday and are open most public holidays.
Yes. Contact our customer care team on 1300 447 934 or service@figandbloom.com with your request.
Seven days of freshness is part of our Triple Guarantee, and some varieties last even longer. See our flower care guide to get the most from every stem.
We have created a detailed flower care guide, including instructions for making flower food at home.
Our customer support is available Monday to Saturday: 8am to 3pm AEST
Average Response Time: 30 Mins
