A pale pink ranunculus opened to show its layered paper-thin petals

Editorial · The design desk

Prague: How a City Becomes a Bouquet

Fig & Bloom's co-founder on why every design is named after a place, what Prague gave the crimson-and-blush bouquet, and why a name is a constraint rather than a story.

By Kellie Brown · Co-founder & Creative Lead

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A Fig & Bloom data study

The Cost of Caring

We looked at 40,037 orders to see what Australians spend to say things with flowers. Love and the milestones cost the most. Here is what that spend is for.

From 40,037 Australian orders

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